Picture your brand identity like a puzzle, made up of heaps of pieces – all different sizes and shapes.
dmco. is here to help you build your brand to reflect you authentically, consistently and powerfully.
We're here to build your brand visually, from the ground up.
We offer many levels of support to cater for every brand’s needs.
Guide: Some brands have it figured out and humming along, so all that’s needed is a bit of a guide to tie everything together consistently. We take a look, offer suggestions and recommendations that won’t reinvent the wheel, but will get your rolling better!
Refresh: This is for when you know it’s time to update your look. This could mean a bit of a light evolution of your brand whilst staying true to it’s core. We’re not going to rip up the current rulebook, but we’re going to do some critical analysis that unlocks more brand power.
Foundation/Rebrand: So you reckon it’s time for a dazzling new look? Excellent, amazing, wonderful – let’s get to work! Our team is here to roll out a package that will suit your brand (and budget!). Everything’s up for grabs from logos, colours, fonts, brand elements and icons, design systems and templates and whatever else you might need. Let’s chat and work our a package that works.
Ever felt like your brand needs a some rules, maybe a guide?
Our styles and systems are the building blocks to everything you’ll do creatively with your brand. It means that you’re investing in the foundations of your brand to make it consistently impactful. Wouldn’t it just be the dream if you could take your logo off an design – and your customers would still recognise it as you? Well, that’s a marker of a successful brand style and system. They can be rolled out in publications like newsletters, documents like menus and extend into the digital world of social media and much more.
These styles and systems can be as big and all encompasing or minimal as you like. It’s just essential to set styles and rules, so that your brand can grow in stature. Consistency aids customers in brand recognition, recall and familiarity – all which plays a vital part in them making a purchase.
Sometimes a little help can go a long way.
The designers at dmco are ready to help your business with all its graphic design needs. From documents and illustrations to print and digital advertising – your brand’s design work will see an instant lift when using our services. Whether it’s a small job here and there or ongoing support we can assist you in achieving your vision. Let us get the creative juices flowing and unlock the potential that you’ve always wished your brand could access. If you’ve ever thought, “maybe I should hire someone to do this…”, then it’s time – get in touch and we’ll let you know how we can assist.
Articulate your brand's story through unique voice and building blocks.
Creative brand building doesn’t just mean visual. Every brand is unique and we want to make sure that your personality shines through. Customers choose brands that resonate with them, not robotic AI generated garbage. So if you want to tap into that secret sauce, we’re here to help.
Brand Story: Your brand story is about you, but it’s more about how you add value to your customer’s life. It’s an expression of who you are, how you operate, why choose you and what value you offer.
Building Blocks: These are the foundations that you build your brand on. They’re simply put, a set of foundational statements that resonate with your customers, differentiate you from the competition and that you can substantiate with evidence.
Brand Voice: How do you express your brand in written and verbal communication? Wouldn’t it be amazing if every employee could consistently speak about your brand the way you want them to? By documenting your voice, it makes this simple – turning every customer touch point into a marketing opportunity.
Customers interact and eventually buy from brands that are strong and consistent. Investing in the fundamentals of your brand is like planting crops - you're putting a lot of faith in a project that will allow you to reap the rewards in the future. We strongly encourage every brand to lay down a solid foundation before you start marketing and advertising. If you don't, you run the risk of a scattergun approach that looks inconsistent and messy - you are missing the opportunity to build brand recogintion, trust and reputation.
When you own your identity, it's not in the hands of the general public. By taking control and leading the narrative, you're making sure your brand has a strong and stable base. If you own your identity, you're empowered to speak confidently and openly with/about/to your customers and the world. You can tell a brand that is confident in its identity instantly.
Now that you've laid the foundations, it's time to sit back and watch the results roll in. Not only will you now have a brand that you can be proud of, we guarantee that your customers will take notice. 81% of consumers say they need to trust a brand to buy from it, 59% of consumers prefer to buy from brands they recognise and 43% of consumers are wiling to spend more on brands they are loyal to.
A professionally designed logo not only enhances your brand’s image but also builds trust and attracts more customers. It reflects quality, professionalism, and trustworthiness, which are critical for creating a strong first impression and building a lasting brand identity.
Yes! All of these are contained in a brand style guide which ensures consistency in your colours, fonts, logo usage, and messaging across all platforms. It helps your brand maintain a unified look and feel. Investing in this prevents inconsistent branding, which can confuse your audience and hurt your credibility.
Brand elements include your logo, colour palette, typography, imagery, tone of voice, and tagline. These elements create a cohesive identity that helps customers recognise and trust you. Investing in well-designed brand elements ensures your business looks professional and builds a strong emotional connection with your audience.
Strong branding differentiates your business by communicating your unique value and personality. It’s not just about a logo – it’s about creating a consistent identity customers can trust. Without professional branding, your business risks blending in and being overlooked by potential customers. If you and a competitor offer the same product or service, but they have a strong brand and you don’t – I can tell you which one will make the sale…
Consistency builds trust and recognition. When your website, social media, packaging, and marketing materials all look cohesive, customers see you as reliable and professional. Inconsistent branding can make your business appear disorganised and sometimes even untrustworthy.
Branding creates long-term value by attracting loyal customers, enabling premium pricing and building trust. Companies with strong branding outperform competitors by up to 20% (Forbes). A professional brand identity pays off in customer retention, market recognition and higher revenue over time. It’s pretty simple really!
Sure, while DIY branding may save money upfront, it often costs more in the long run due to redesigns, inconsistencies and lost opportunities. Investing in professional branding ensures your business looks credible from day one, helping you attract customers and avoid costly mistakes.
How long is a piece of string? We can tailor our prices to match your budget more often than not – so there’s a solution that is going to work for you! But if you really want to know, as an estimate, our hourly rate for graphic design work is $139, logo packages start from $1,199 and we can do any odd job or project you like but prices vary – just ask!
Well, if you’ve got this far down the page, we reckon you’ve got to at least be curious about building a better brand with us. So why not shoot us through a message, it’s obligation free and we’re happy to give you a one-hour brand exploration for free. Hit the button below and get in touch, we’d love to work with you.
